Data from Baidu Index It can be seen from the comparison data of Baidu Index in May and June of this year: TapTap's search index is roughly complementary whatsapp Database on the PC side and the mobile side. The search index on the PC side is on a downward trend during the weekend, while the mobile terminal is on an upward trend. Further verification: Data source Baidu Index From May 11 to May 17, comparing the data from June 20 to June 26 (one week), it can be seen whatsapp Database that: During the weekend period, the PC side is on a downward trend, and the mobile side is on an upward trend, which complement each other.
The popularity of TapTap on the Internet has stabilized, and players' visits to TapTap are still regular, indicating that players' attention to the platform is whatsapp Database still relatively good. However, TapTap's user behavior is not so good. Data from Analysys Qianfan At present, the number of startups per person per day is only 2 times up and down, and the time is whatsapp Database about 7 minutes. It means that the user activity is not very high, because TapTap is essentially a game platform, which is different from social-type software. The situation is reasonable, but the performance is still average.
Data from Analysys Qianfan DAU is not stable and fluctuates widely, about 400,000. Let’s take a look at the user retention rate: Data from Analysys whatsapp Database Qianfan At present, the user retention rate has remained stable, with slight fluctuations, and has basically remained at around 63%. That is, 63% of new users will open TapTap after the next month after whatsapp Database installing the software. This phenomenon is conducive to the growth of the number of users, and the development prospect of TapTap is still relatively good.